Blog | Scott Markovits | Founder Co-Pilot

Scott's Musings

A virtual coffee break is a key to building a successful remote culture

Every one of us took 1+ coffee breaks ☕when we worked in an office. It was a ritual & a daily habit. We should be doing the same remotely.

Building a successful B2C company is all about community

Want to build a successful B2C company? Focus on community building to drive brand dedication & virality via personal engagement & freebies.

Don't offer yearly SaaS plans if you have a 💩 product

Yearly paid users can be passionate lovers of your product. But if your product gets buggy those users become passionate haters.

Improved workflows make the best new features

Sometimes improving product workflows can be far more impactful & valuable versus adding brand new flashy feature sets.

One size market doesn't fit all, or one market doesn't fit all sizes

Your target market isn't 1 size fits all. Your market could have many niches & opportunities for success in serving subsets of the market.

How can I help with my team's mental health challenges when I'm struggling with my own?

In times like this, how can we as a leader help support our team's mental health when we're struggling with our own?

Performance Reviews are 💩

Most companies use performance reviews to look at the past. Did you do enough of a good job to not get fired today. We deserve better

Reward your team all year long 🎁 📅 🎁

Want to reward & engage your team? Reward them all year long with customized gifting to their specific interests.

1:1s — Let your team take you to the hoop 🏀

Employee 1:1s should be about them vs you. It's their opportunity to talk and share. Create an environment that fosters radical candor.